Tommy Welcomes Pierre Parisot as Senior Vice President

Excited to announce Pierre Parisot has joined the team at Tommy as Senior Vice President, joining our LA office.

Pierre looks to leverage his strategic expertise and innovative storytelling experience to help shape Tommy’s future, spearheading a new wave of distinctive work for ambitious brands. His return marks a reunion with longtime creative partner Joe Fotheringham, as they join forces once again after successful stints at TBWA\Media Arts Lab and Giant Spoon.

“Joining Tommy is more than just a career move; it’s a chance to help shape how creativity drives lasting impact. I’m excited to build on Tommy’s strong foundation and push the boundaries of how we engage people. It’s not just about creating something for today – it’s about crafting work that resonates far beyond the moment, pivoting marketing from a cost centre to a revenue driver.” – Pierre

With a track record of leading transformative campaigns for Apple as Group Brand Director at Media Arts Lab and redefining creative and product strategy at Giant Spoon, Pierre is known for delivering culturally relevant and innovative work. His strategic vision will be instrumental in driving Tommy’s growth as a leader in the strategic and creative space.

“Reuniting with Joe at Tommy feels like the next natural step in our shared belief in the power of creativity,” Pierre added. “For us, creativity isn’t just about packaging ideas – it’s about solving real business challenges in ways that make a lasting difference. I’m eager to bring that philosophy to an agency that’s committed to authenticity and building work that matters.”

In addition to expanding Tommy’s presence in Los Angeles and the U.S. market, Pierre will help position the agency at the forefront of shaping cultural shifts rather than merely responding to them. He aims to identify opportunities for Tommy to deliver strategies and ideas that drive business growth and enhance brand equity.

“I couldn’t be more excited to have Pierre join the team. Our partnership is built on the intersection of art & commerce to create work that truly resonates with our partners” said Joe Fotheringham, Senior Vice President of Creative at Tommy. “Pierre’s ability to identify the core challenges our clients face complements our commitment to developing deeper, smarter solutions. Now, with Pierre on board, we’re driving even more focus on what makes us great and where that thinking is most relevant, while blending our expertise of innovation and impact.

Pierre’s leadership will guide Tommy in delivering content that not only makes an immediate impact but also leaves a lasting impression. Focused on the future, he will ensure that authenticity, community-driven work, and cultural relevance remain at the heart of Tommy’s success.

“Pierre’s vision aligns perfectly with the future we’re building at Tommy,” stated Chris Edwards, CEO of Tommy. “His strategic expertise and commitment to pushing creative boundaries will be essential in defining the next phase of our agency’s growth. We’re excited to see how his leadership will enhance our approach, helping brands stand out in a time when mediocrity is costly.”

With Pierre at the helm in LA, we’re all excited for our next chapter!